An immersive activation for Visit Victoria spans sculpture, sound and digital storytelling.
Creative Activation
Melbourne, Victoria
-
Artist Services
Design & Fabrication
Videography, Editing & Sound Design
Installation
-
Placemaking & Creative Activations
-
Simone Thomson (Wurundjeri, Yorta Yorta, Wiradjuri)
Aunty Zeta Thomson (Wurundjeri, Yorta Yorta, Wiradjuri)
-
Tourism Australia
Visit Victoria
Melbourne Convention and Exhibition Centre (MCEC)
Baldwin Studios
-
Fred Kroh
A temporary installation invites reflection and sensory storytelling at the Australian Tourism Expo. Bunjil’s Nest is a multi-layered temporary installation that brought together sound, moving image and sculpture to transform the site into a place of sensory storytelling.
Our Role
Working with Wurundjeri / Yorta Yorta / Wiradjuri artist and designer Simone Thomson and her mother Aunty Zeta Thomson, we developed a custom soundscape that drew on field recordings, voice, and ambient rhythms, enveloping visitors in an aural experience that echoed the textures of Country and memory.
Alongside the sound installation, a video work extended the narrative, layering imagery of landscape, pattern, and gesture into a dynamic projection that unfolded across architectural surfaces. The moving image became both backdrop and participant — shifting in dialogue with the soundscape and drawing audiences deeper into the story.
At the heart of the project stood a giant sculptural installation constructed from natural materials. Conceived as both shelter and vessel, the structure invited people to step inside and encounter the work at a human scale as they entered the Australian Tourism Expo. The choice of raw, organic materials — branches, fibres, stone — grounded the sculpture in the cycles of nature, reinforcing the themes of resilience, connection, and regeneration.
WRAP guided every stage of the project — from curatorial direction and concept development, to fabrication, installation, and documentation. We worked closely with the artist to resolve technical challenges, source sustainable natural materials, and ensure that the work retained its cultural and conceptual integrity through each translation.
The Result
An installation that was both monumental and intimate — a temporary architecture of sound, image, and form that encouraged reflection, dialogue, and shared experience.
→ WATCH
→ ARTIST/S
Simone Thomson
Simone Thomson is a proud Wurundjeri, Yorta Yorta and Wiradjuri artist and maker. Simone’s practice stems from her deep spiritual connection to culture and Country, and a creative urge to produce evocative works which connect people of all walks of life and cultural backgrounds to Aboriginal storytelling. Simone’s multidisciplinary approach enriches the cultural landscape and ensures First Nations voices remain vibrant and central to Australia’s artistic narrative. Through her work she honours her ancestors and the sacred art of storytelling, inspiring broader conversations about the vitality and significance of Aboriginal storytelling to us today.
Aunty Zeta Thomson
Aunty Zeta Thomson is a respected Elder and descendant of the Yarra Yarra Clan of the Wurundjeri people through her father and grandfather, Alexander Briggs, and is a descendant of the Ulupna Clan of the Yorta Yorta people on her mother and grandmother, Teresa (Yarmuk) Clements’ side. She is a renowned artist, culture teacher and advocate for the rights of Aboriginal prisoners in Victoria.
→ Explore more of WRAP’s projects
