Translating Story Into Space
Design
Melbourne, Victoria
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Licensing Agreements
Design Development
Installation
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Design & Commissions
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Simone Thomson (Wurundjeri, Yorta Yorta, Wiradjuri)
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Cenitex
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WRAP
For this workplace, WRAP partnered with a First Nations artist to translate a single licensed artwork into a cohesive suite of integrated design applications. Rather than treating artwork as a standalone feature, we developed a connected visual language that extended across privacy glazing, meeting room screens, environmental graphics, lanyards and workplace textiles.
By carefully adapting the original artwork through colour, transparency and greyscale iterations, each application responded to its functional requirements while remaining faithful to the artist's original intent. The result is a workplace where everyday elements become opportunities for storytelling and connection to Country.
Our Role
License and manage the use of the original artwork.
Translate the artwork into multiple scalable design applications.
Develop colour, transparency and greyscale iterations suited to different materials and levels of privacy.
Coordinate artwork implementation across glazing, textiles, lanyards and environmental graphics.
Ensure cultural integrity was maintained throughout every stage of adaptation and production.
Impact
Instead of generic privacy films, the office is woven together by a consistent cultural narrative that speaks to Country. Meeting rooms, circulation spaces and everyday workplace objects become part of a unified storytelling experience, creating moments of reflection while strengthening employees' and visitors' connection to the local landscape and its histories.
→ ARTIST/S
Simone Thomson is a multidisciplinary Wurundjeri, Yorta-Yorta and Wiradjuri artist based in Narrm (Melbourne). Drawing on deep ancestral knowledge and the rich textures of the Australian landscape, you weave traditional storytelling into contemporary murals, public sculptures, fine art, and wearable designs and tutor at the Victorian College of the Arts.
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